Managing Director with track record in sales, growth and general management (Strategy, Operations, People and Finance), in venture capital backed companies; including leading a MBO and trade sale. Consistent record of delivering value and driving change through profit improvement, team engagement and business restructuring.

Experienced Executive Director with extensive industry network. Combines commercial acumen, strategic flair and leadership in the advertising, marketing and digital sectors. Excellent communication skills and ability to shape strategy to identify revenue streams and margin improvements, and build commercial relationships that deliver opportunities and results for all stakeholders.

Andrea's mission

Areas of expertise:

Strategy – Strategic Management, Mission, Vision, Values Creation Value chain analysis, Corporate Governance, Mergers and acquisitions, Digital strategy.

Sales – P&L responsibility. B2B, B2C Sales and Marketing, Sales force productivity, Sales process optimisation, Senior executive client sponsor, Contract negotiation.

Execution – Leadership, Employee Engagement Turnaround, Product dev and launch, Change management, Talent attraction, Training and development.