Lee Smallwood started our last Social Media London MeetUp with an interesting fact. YouTube is the 2nd most used search engine (only following it’s owner: Google). I personally found tis very interesting. I always knew YouTube was largely popular but I did not realise it was so extremely trusted for content. Throughout the evening Lee gave insight on how to get your personal channel more subscribers. You can check out his slides below as well.
1. Fill out your settings and tags
When setting up your channel it is key to fill out your settings. Completing this section in combination with your tags is what will help you be found. Having these sections filled out will aid in your channel being discovered when individuals are searching.
2. It only takes 1
If one person finds you and likes it they will be more likely to pass it on. They are likely to share your video on other social media platforms if they enjoy it. If one person passes you on then chances are increased someone else will watch as well, making chances higher for the content to be passed on again.
3. Talk to your subscribers
Ask questions to direct attention to your channel. It is also a good idea to use Twitter and Facebook to direct the conversation to your channel. Keeping conversations going will help the channel stay alive and keep people engaged. Asking questions is always a good way to start these conversations. Also this will help you gage what topics and ideas your subscribers are interested in.
4. Be active
If you want people to subscribe to your channel than it is important to subscribe to others channel. If you do not put yourself out there others will know about you. You cannot just rely on people finding you via the search option. To be found it’s key to be apart of the persons channel that you want to subscribe back to yours.
Hope you found this helpful and please do share your thoughts in the comments section below!