Author: Karim Ansari

What Our Research Tells Us About Talent Online

2019 was a year full of data-driven insights coming from the Employer Brand Index. We analyzed companies with over 5 million employees put together, covered over 60 countries across the globe and explored over 15 different industries to understand how...

What is the Difference Between Employer Brand and EVP?

Feeling a bit lost in the jargon? You're not alone! Employer brand is difficult enough to explain to a layperson, and EVP sounds like an Executive Vice President. In this post, we try to clarify where the two concepts differ...

Management at America’s Top 10 Retailers

As the retail world is so heavily reliant on the trends and tastes of its consumers, it means it is an industry that is ever-changing. This constant need to adapt to the times provides implications for many important business factors,...

Innovation & Technology at the Top 10 US Banks

Innovation and banking are two words not typically mentioned in the same sentence. But digitalization is happening, and it's happening in the banking industry at a surprisingly quick pace with the continuous growth of the Fintech sector; new investment platforms,...

The Big 4 Battle for Diversity & Inclusion

The Big 4. The world's biggest and greatest accounting firms. Most of which have revolutionized the way we invest and in many ways have transformed how we work. But how do they fare when it comes to diversity and inclusion? Their...

30 Employer Value Proposition (EVP) Taglines from Leading Companies

What is an EVP (employer value proposition) tagline? Essentially it's a few words that encompass and embody your company's employer brand. Why does it matter? Because it’s the very core of your framework to communicate internally/externally and helps you differentiate...

Diversity & Inclusion at 10 Top Tech Companies

If you were to pick out one industry where the need for diversity and inclusiveness is most prevalent, most of you would say the tech industry. Over the past few years, we have seen plenty of diversity issues arising in...

10 Reasons Why Employer Branding is Important

Companies worldwide are constantly developing their employer brands to remain competitive and acquire the best talent in the market. Conceptualized by Simon Barrow, the employer brand has evolved from what many believed to be just a marketing buzzword to an...