Anu Razdan

How Unilever Developed a New EVP and Employer Brand

Unilever is a global company selling fast-moving consumer goods, whose purpose it is to make sustainable living commonplace. You will recognize consumer brands such as Axe/Lynx, Ben & Jerry's, Dermalogica, Dollar Shave Club, Dove, Hellmann's, Knorr, Lipton, and Magnum. But what...

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Cookie	Type	Duration	Description
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Non Necessary

Cookie	Type	Duration	Description
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Uncategorized

Cookie	Type	Duration	Description
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__hstc	0	1 year
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__smVID	0	4 weeks
_uv_id	0	2 years
ARRAffinity	1
bscookie	1	2 years
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lissc	0	1 year
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mc_session_ids[multi][2]	0	5 minutes
mc_session_ids[multi][3]	0	5 minutes
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vuid	0	2 years

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Cookie	Type	Duration	Description
IDE	1	2 years	Used by Google DoubleClick and stores information about how the user uses the website and any other advertisement before visiting the website. This is used to present users with ads that are relevant to them according to the user profile.
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Performance

Cookie	Type	Duration	Description
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__utmz	0	5 months	This cookie is set by Google analytics and is used to store the traffic source or campaign through which the visitor reached your site.
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YSC	1		This cookies is set by Youtube and is used to track the views of embedded videos.

Analytics

Cookie	Type	Duration	Description
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_gat_gtag_UA_18716532_1	0	1 minute	Google uses this cookie to distinguish users.
_gid	0	1 day	This cookie is installed by Google Analytics. The cookie is used to store information of how visitors use a website and helps in creating an analytics report of how the wbsite is doing. The data collected including the number visitors, the source where they have come from, and the pages viisted in an anonymous form.
GPS	0	30 minutes	This cookie is set by Youtube and registers a unique ID for tracking users based on their geographical location
hubspotutk	0	1 year	This cookie is used by hubspot to keep track of the visitors to the website. This cookie is passed to Hubspot on form submission and used when deduplicating contacts.

Functional

Cookie	Type	Duration	Description
bcookie	0	2 years	This cookie is set by linkedIn. The purpose of the cookie is to enable LinkedIn functionalities on the page.
lidc	0	1 day	This cookie is set by LinkedIn and used for routing.
mid	0	9 years	The cookie is set by Instagram. The cookie is used to distinguish users and to show relevant content, for better user experience and security.

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Cookie	Type	Duration	Description
em_cdn_uid	0	1 year	This cookie is used to measure the number of times an embedded element from a third party service has been used.
lang	0		This cookie is used to store the language preferences of a user to serve up content in that stored language the next time user visit the website.