Analytics

6 Steps to Creating Talent Personas

For talent sourcing, personas represent the ideal target candidates. This lets you be more strategic in addressing each target as you are trying to attract and recruit, and helps you relate to them as potential team members. To create a...

A Guide to Analytics in Digital Employer Branding

In the vast world that is digital employer branding, there's practically (and arguably) nothing you can't measure. While this may appear as a great thing, it does have its downsides - the fact that you can measure everything doesn't mean...