JORGEN SUNDBERG
Chief Executive Officer


Learn practical talent attraction & employer branding strategies from the best.

In this weekly show, international employer brand leaders, rebels, and innovators share their favorite tactics and strategies. From challenger brands with momentum – to leading companies such as GE, Walmart, Unilever, Wells Fargo, and Salesforce.

Note: Episodes are around 20 minutes long and in an easy to follow Q&A format. They also appear remixed as articles on both this website (see below) and Undercover Recruiter—a popular resource on modern recruiting.

LISTEN TO THE PODCAST HERE:

Listen on Apple PodcastsSpotifyStitcher or Soundcloud.

What Employer Brand Leadership Looks Like in Tech

Thanks to media and the headline-grabbing office quirks of industry giants like Google, tech culture’s reputation precedes it. Jobseekers perceive tech companies as fast-paced, innovative places to work, and many assume a “work hard, play hard” attitude is a necessity....

How to Start Building Your Remote Employer Brand

For years, we’ve framed the virtual workplace as “the future of work”—a distant vision, and one many employer brand managers overlooked, despite the fact that more than half of workers worldwide were spending at least half their workweek telecommuting. However,...

Employer Brand Management Amid Global Change, with Simon Barrow

Regardless of the extent to which your business has been disrupted by COVID-19, we’ll all re-emerge from varying degrees of lockdown into a changing world. What does this mean for employer brand and its leaders? We’ve explored tips for safeguarding...

What Happens When You Integrate Employer Brand with Diversity & Inclusion

Your employer brand and diversity and inclusion initiatives may be managed by separate teams and guided by unique priorities. That doesn’t mean, however, that they’re most effective when siloed. Rather, both thrive when working in tandem. Both employer brand and...

COVID-19’s Impact on Employer Brand

What we do here at Link Humans is helping our clients understand how they’re viewed by talent online, so they can improve their employer brand. Our approach is The Employer Brand Index and there are a host of use cases...

How Cone Health Attracts Talent with a Culture-Driven EVP

If your organization hasn’t yet grasped the importance of employer brand (or views it as just another marketing campaign), it’s time for a shift in perspective. Cone Health is a not-for-profit network of healthcare providers serving people in central North...

How KinderCare Education Attracts Teaching Talent

Squaring off against high demand, retention challenges, and reputation management are all part of the talent attraction game for this education and childcare provider. KinderCare Education is the largest provider of early childhood education in the United States. At over...

How Mondelēz Attracts Makers and Bakers with a Strong EVP

How do you uphold the pillars of your employer brand as a multinational company? For the world’s largest snacking brand, it’s all in the messaging. Jennifer Candee is Global Head of Talent Acquisition and Employer Brand at Mondelēz International, an...

How the FBI Investigates Its Employer Brand

How do you attract talent to an organization that everyone thinks they know thanks to Hollywood? Peter Sursi is Senior Executive, Recruitment, and Hiring; Human Resources Division at the FBI and is responsible for everyone coming into the bureau. Have...

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