Launch

Launching a Brand New EVP Externally

For an employer brand to make an impact, it has to be credible, relevant, differentiating and aspirational. It derives from exhaustive research, covering internal and external voices, benchmarking competitors, and other relevant employer brands. All that work needs to be...

Launching Your EVP Internally

In a competitive labor market with insufficient talent to fill vacancies and widespread skills shortages, an attractive EVP may make the difference as to whether prospective employees view your organization as an employer of choice. A strong Employee Value Proposition...