Swiss

How One B2C Organization Revamped its Approach to Recruiting

Like many businesses, Swisscom was trying to hire IT and engineering talent. However, in a tight jobs market, the telecommunications organization struggled to compete against top tech companies. “We are mainly associated with being a government company and with our...

How Nestlé Uses Social Media for Employer Branding

Nestlé (or Nestlé S.A.), a Swiss-based (with headquarters in Vevey, Switzerland) multinational nutritional and health-related consumer goods company, has started to use social media for recruitment in the United Kingdom and the United States. When measured by revenues, it is...