Diversity, Equity, and Inclusion (DE&I) has become a hot topic for businesses. Job seekers are increasingly looking for more than a competitive salary and good benefits. Employees and prospective hires alike want to be part of an organization that is a force for good in an increasingly chaotic world. That’s why we talked to Julie…
When Aaron Kraljev left Wells Fargo in 2019, he left behind many of the comforts that come with working for a large organization: a familiar order of operations, significant resources, the security of knowing where to turn for answers, and the stability offered by a company that’s been around for over one hundred years. Fisher…
Wikipedia supplies this definition: “Employer brand describes an employer’s reputation as a place to work, and their employee value proposition, as opposed to the more general corporate brand reputation and value proposition to customers”. It’s a problem for banks – they have an image problem, customers dislike and distrust the banks especially since the financial…
To get a Canadian perspective on the world of employer branding, we sat down with Estela Vazquez Perez to understand the approach she has taken to help maintain The Royal Bank of Canada’s high-performance culture. Have a listen to our chat below or read on if you want a full summary of our conversation, and…
Banking. Probably not the first industry you think of when discussing employee advocacy. How can a bank use workforce marketing at scale? I’ve spoken to Camila Romuld of HSBC to find out more. Listen and/or read below and be sure to subscribe to the Employer Branding Podcast. Tell us about HSBC and what you do…