Personal branding

How Merck Trusts Employees to Activate the Employer Brand

What’s the best source of talent attraction at your company? Chances are it’s your own employees. This week, we’re speaking to a pharma giant has a strong human focus in its employer brand activation. John Graham Jr. is the Global...

A Guide to Personal Branding for Business

Personal branding. What exactly does that mean and how can individuals and the organisations they represent benefit from have a strong personal brand? To get some answers, I’ve had a chat with Jennifer Holloway who makes a living out of encouraging...

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