In this eBook we look at the history of employer brand itself, how it’s being used across industries and by leading companies. From EVP to activation, we’ll show how you can implement a solid employer brand.
In this eBook, you'll learn:
What is Employer Branding?
Developing Your Employer Value Proposition (EVP)
Social Media for Employer Brand
Employer Branding for Start-ups & Tech Companies
Testing & Measuring Employer Brand
Real Examples from Leading Employers
If you can’t provide as much money/benefits to attract candidates as the leading employer—offer culture and real purpose.