MEASURING EMPLOYER BRAND: THE COMPLETE GUIDE

Find out why employer brand measurement is the place to start.

THIS EBOOK INCLUDES:

  • Why we need to Measure Employer Brand
  • Examples of Measurement in Leading Organizations
  • Internal Data vs. External Data
  • Using Publicly Available User-Generated Information
  • Analyzing your Employer Brand Trajectory over time
  • Tying Metrics and Results to Actual Financial ROI

Measuring Employer Brand: The Complete Guide

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