Authentic

How Social Listening Helped Mars, Inc. Evaluate Its EVP

Across the globe, businesses are scrambling to add new hires while trying to make the changes needed to stand out in a competitive talent marketplace. For many organizations, that means taking a closer look at not just what you expect...

What Are the Most Important Employer Brand Activities?

A robust and positive employer brand can make your organisation stand out against the competition in the hiring market. Research shows that 84 percent of the world’s most attractive employers say employer branding is one of their top priorities. Key...