Employee advocacy

A Kickstart Guide to Employee Advocacy on Social Media

What drives your brand? A website is a great starting point, and if you’re on social media, that’s even better. Perhaps you’re running online and offline campaigns on a regular basis, to drive sales, traffic, or maybe better visibility and...

How Employee Profiles on LinkedIn Boost the Employer Brand

LinkedIn was founded over ten years ago now, and although the original idea was for it to be used to share tech and sales leads in Silicon Valley, most users have adopted it as a means to further their career....

How to Turn Employees into Social Media Advocates

In the world of business, credibility and transparency is something that is rather important to the public nowadays. People want to know what is going on ‘behind closed doors’ within certain companies and how they deal with successes and failures. ...