TUI Group’s Employer Brand Journey
For companies with diverse global footprints, attracting and retaining the right kind of talent at each location can be a tricky problem to tackle. Imagine trying to strategically plan and execute an employer brand for the world's largest travel and...
The Futurist’s Guide to Employee Experience
How do you win the war for talent? A question all the top dogs continue to ask themselves and one of the biggest issues facing the industry. In the eyes of one futurist, it's all about the employee experience. To win...
How Salesforce Drives Employer Brand Through Culture
Tech companies and corporate culture - do they mix? Uber, Google, Amazon seem to have a few issues. We decided to speak with Jennifer Johnston who is the Head of Global Employer Branding & Recruitment Marketing at Salesforce. Have a...
How Corporate Culture Impacts Employer Brand
Ryan Kellogg is a veteran of the US Army, where he learned to adapt to his surroundings very quickly. He also realised the military has a very strong culture, something that was very different when transitioning into civilian life. Have...
A Guide to Employer Reviews & Transparency
TripAdvisor, Amazon, TrustPilot... We love a good review don't we? And the world of work is no exception. Moritz Kothe is the CEO of employer review site kununu and Senior Vice President International for XING AG. kununu is breaking out of...
The Royal Bank of Canada’s Employer Brand
To get a Canadian perspective on the world of employer branding, we sat down with Estela Vazquez Perez to understand the approach she has taken to help maintain The Royal Bank of Canada's high-performance culture. Have a listen to our...
How Vodafone Builds a Global Employer Brand
How do you build a global employer brand for 120,000, in 26 different countries? We recently had a chat with Catalina Schveninger of British telecoms giant Vodafone. Have a listen below, keep reading for a summary and be sure to subscribe to...
The Employer Brand of Global Telecoms Giant Ericsson
Lisa Smith-Strother is Sr. Director, Global Employer Brand, Recruitment Marketing, and Diversity TA Head at global telecoms giant Ericsson. The company is 140 years old and guess what? They're struggling to stay cool and attractive to millennial tech talent -...