Research

Embracing Sustainability in Employer Branding

If 2020 taught us anything, it is that taking responsibility as an employer is key. Responsibility in the form of management communicating effectively with staff, in relation to creating a safe working environment for employees and also, managing work expectations....

Diversity & Inclusion at 20 Top US Tech Companies

We often associate diversity & inclusion with race and gender equality within the working environment but, there is much more which stems from this category. Employees should feel safe within their place of work and diversity is becoming a popular...

What Our Research Tells Us About Talent Online

2019 was a year full of data-driven insights coming from the Employer Brand Index. We analyzed companies with over 5 million employees put together, covered over 60 countries across the globe and explored over 15 different industries to understand how...

Employer Branding in the Tech Industry

The employee experience is critical because it is plain that employees deliver great work when they feel valued. It pays for a good employer to take care of how they treat people – environment, flexible working, benefits package – so...

The State of Employer Brand in 2019

Employer branding is sometimes seen as a means of promoting vacancies, but it can be so much more than that, a means of demonstrating why your company is a great place to work and why prospective employees should apply for...

What Are the Most Important Employer Brand Activities?

A robust and positive employer brand can make your organisation stand out against the competition in the hiring market. Research shows that 84 percent of the world’s most attractive employers say employer branding is one of their top priorities. Key...

Why Research Will Define Your Employer Brand Success

This week we chat with Susan LaMotte, CEO and Principal Employer Brand Strategist for exaqueo, to find out how why putting the right time into researching and developing your employer value proposition is everything to your company. Have a listen...

Designing the Candidate Experience

Money, job security, career development, and a proper balance between work and life. All viable aspects of what employers can offer to candidates. But what do candidates really want from you? We speak to Jon Addison, Lead for Talent Solutions...

Testing Your Employer Brand

The job market is volatile and candidates have high expectations, more choice and less competition as unemployment rates fall. Nearly 60% of candidates have had a poor candidate experience, and 72% of those candidates shared that experience online or with...