Research

Testing Your Employer Brand

The job market is volatile and candidates have high expectations, more choice and less competition as unemployment rates fall. Nearly 60% of candidates have had a poor candidate experience, and 72% of those candidates shared that experience online or with...

What Makes a Great Employer Brand?

The organisations with great reputations as employers are those that invest in employees and build and employer value proposition (EVP) that allows them to attract talented people and retain top performers. Some of the biggest tech firms are consistently rated...

Employee Advocacy: Tapping into the Power of an Engaged Workforce

  How do you tap into the power of an engaged workforce on social media? To find out, I've had a chat with Ed Terpening of Altimeter Group who has done extensive research in the employee advocacy space. Listen to the podcast episode...