Southwest

Employer Branding in the Airline Industry

In the airline industry, a robust employer brand is a great asset in recruiting bright, friendly people who are able to empathize with customers. A strong talent pipeline relies on a brand demonstrating that they offer talent development and encourage...

How Southwest Airlines Puts Employees First

What's the secret sauce behind the enviable employer brand of Southwest Airlines? We'll get the answers in this week's interview. Shari Conaway is the People Director at the company. A servant leader and HR professional in the airline industry for...