Start-up

The Value of Culture to an Employer Brand

What is the value of culture in employer branding? Brian Evje helps people and organizations lead change and growth by aligning leadership, change, and organizational health. With his intense experience working with startups and high-growth companies, he knows a thing...

Do Start-Ups Really Need Employer Branding?

Let's face it, start-ups have 99 problems and surely employer branding ain't one of them? I've spoken to Erin Wilson of Hirepool.io, who says au contraire; start-ups have to double down on employer brand, or talent community as he prefers to...

Why Employer Branding Matters for Start-ups

When you are busy building your business, growing fast and dealing with all the ramifications of expansion it can be hard to find time to think about HR and recruitment processes. Branding is crucial for the successful establishment of a...