The phrase ‘The Employer Brand’ gets over 400,000 Google searches per year and is known to management teams globally. What’s special for me is that I had the chance to sit down with the creator of the idea – Simon Barrow. Have a listen to the conversation below or continue reading for a full summary…
Ben Martinez is the VP for HR at HireVue and has some thoughts he wanted to share with us on the employer review site Glassdoor. He’s also passionate about great coffee which you’ll find out in this interview. Have a listen to our chat below, keep reading for a summary and don’t forget to subscribe…
Greg Reed had never heard of HomeServe before he joined. Now he claims to have the best job in the world. During his time with the company they were hit with a £30 million fee for mis-selling, had a complete change of management and the business has reinvented itself in a remarkable way with a…
What is the value of culture in employer branding? Brian Evje helps people and organizations lead change and growth by aligning leadership, change, and organizational health. With his intense experience working with startups and high-growth companies, he knows a thing or two about the importance of corporate culture. Listen to our chat below, keep reading…
40 is the new 30, orange is the new black, and HR is the new marketing. We spoke to Michael Brenner, CEO of Marketing Insider Group who believes employees represent the greatest opportunity to create meaningful marketing programs. Have a listen to our chat below, keep reading for a summary and don’t forget to subscribe…
The good folks at WilsonHCG have recently released their 2017 report looking at the world’s greatest employment brands. We had a chat with John Wilson to find out more. Have a listen to our chat below, keep reading for a summary and don’t forget to subscribe to the Employer Branding Podcast. Tell us about WilsonHCG and…
What content pulls on the heartstrings and really moves people? This week we chat with Will Staney, founder and CEO Proactive Talent all about creating engaging content for employer branding. Have a listen to our chat below, keep reading for a summary and don’t forget to subscribe to the Employer Branding Podcast. Tell us about Proactive…
Once an organisation has defined their employee value proposition and launched a new employer branding initiative internally the next step is to use social media to promote the message to the wider world. A smart social media strategy, extends the organisation’s presence online. Social media platforms enable the organisation to be more versatile and agile…
We’ve all heard about the big, famous tech companies that provide their employees with a working environment and range of benefits that take the shine off the average organisational offering. Pool tables, concierge services, massage chairs, valet parking, bean bags, putting greens and drinks trolleys are just the start of it, but these things don’t…