IBM

Diversity & Inclusion at 10 Top Tech Companies

If you were to pick out one industry where the need for diversity and inclusiveness is most prevalent, most of you would say the tech industry. Over the past few years, we have seen plenty of diversity issues arising in...

A Guide to Social Selling, with Tim Hughes

  It's time to catch up with our good buddy and social selling sorcerer Tim Hughes again. We previously discussed the 5 Pillars of Social Selling, this time we talk about organisational impact, change makers and Tim's new book. Have...

How Capgemini Recruits with Social Media

  What are the best social channels for recruiting globally? How do you differentiate yourself from talent competitors? How do you calculate return on investment on social media training for recruiters? To get some answers, I had a chat with Sarang Brahme who...

How to Launch Your Employee Advocacy Program [3 Examples]

When it comes to marketing, nothing works better for a brand's representation, than a recommendation from someone who has experience or practical knowledge of the organization. Although this is probably the most effective when coming from an entirely impartial source, employees...

How to Develop a Social Media Policy for Your Employees

Writing a social media policy can be like walking on eggshells. It is a potentially overwhelming process with many things to take into consideration, from legal matters to employees’ perceptions of privacy. There are certain best practices to keep in...