UK

A Guide to Content Marketing Trends for 2017, with Joe Pulizzi

Last year I spoke to Joe Pulizzi, founder of the Content Marketing Institute about what we could expect from content marketing in 2016. You can listen back to that podcast again if you need reminding but if you would rather look...

How Nestlé Uses Social Media for Employer Branding

Nestlé (or Nestlé S.A.), a Swiss-based (with headquarters in Vevey, Switzerland) multinational nutritional and health-related consumer goods company, has started to use social media for recruitment in the United Kingdom and the United States. When measured by revenues, it is...