What Employer Brand Leadership Looks Like in Tech
Thanks to media and the headline-grabbing office quirks of industry giants like Google, tech culture’s reputation precedes it. Jobseekers perceive tech companies as fast-paced, innovative places to work, and many assume a “work hard, play hard” attitude is a necessity....
How to Start Building Your Remote Employer Brand
For years, we’ve framed the virtual workplace as “the future of work”—a distant vision, and one many employer brand managers overlooked, despite the fact that more than half of workers worldwide were spending at least half their workweek telecommuting. However,...
Employer Brand Management Amid Global Change, with Simon Barrow
Regardless of the extent to which your business has been disrupted by COVID-19, we’ll all re-emerge from varying degrees of lockdown into a changing world. What does this mean for employer brand and its leaders? We’ve explored tips for safeguarding...
What Happens When You Integrate Employer Brand with Diversity & Inclusion
Your employer brand and diversity and inclusion initiatives may be managed by separate teams and guided by unique priorities. That doesn’t mean, however, that they’re most effective when siloed. Rather, both thrive when working in tandem. Both employer brand and...
COVID-19’s Impact on Employer Brand
What we do here at Link Humans is helping our clients understand how they’re viewed by talent online, so they can improve their employer brand. Our approach is The Employer Brand Index and there are a host of use cases...
How Coronavirus Responses Define Employer Brands
People are going to remember what your company did during the Coronavirus epidemic. John Elkington's triple bottom line model of "People, Planet & Profit" could not be more true today. Now is not the time to focus on profit, and...
EVP Pillars in a Time of Crisis
A pandemic, or any crisis, will be an acid test for your corporate furniture such as purpose, values, principles, behaviors, etc. In the employer brand world, we have to ensure our EVP is robust and is delivering what it promises,...
Employer Brand Leadership During a Pandemic
From client work we do with the Employer Brand Index, we know how vital Management & Organization is to candidates, employees, and alumni. The leadership of a company has a direct impact on the employer brand, sometimes way beyond the...
Employer Brand and Coronavirus
These are unprecedented times, and the outbreak we're experiencing affects us all. As a company, your first responsibility is with your employees and their welfare. The Harvard Business Review has published a great guide answering questions all employers will have...STAY CONNECTED.
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