The Employer Branding Podcast

Employer Brand Leaders, In Their Own Words

Our CEO Jörgen Sundberg talks to the people who run employer brand at some of the world’s biggest companies. Each episode is a 20-minute Q&A on what they tried, what worked and what they’d do differently.

Featured episode How Pfizer Runs Its Employer Brand Like a Lab Experiment How Pfizer’s small team tries ideas, measures what works and changes course fast. Anne Kennedy DotsonHead of Global Employer Brand and Recruitment MarketingRead The Article
Guests from
PfizerSanofiSiemensLEGO GroupBooking.comCBRERWEExperianThermo Fisher ScientificGEWalmartUnileverWells FargoSalesforce

All episodes

Featured Conversations

  • How Google Adapts Its Global Employer Brand Strategy in APAC

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    Glynnis QuekAPAC Online Marketing Lead
  • Netflix: From Culture Code to Employer Brand

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    Sergio EzamaChief Human Resources Officer
  • How Diversity, Inclusion, and Belonging Can Inform Your Employer Branding Content

    Read The Article
    Jordan DeaneSocial Media & Digital Storytelling Specialist
  • How the LEGO Group Identifies Talent to Find the Right Fit

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    Andrew PatersonGlobal Employer Brand and Talent Attraction Lead
  • What Tech Talent Is Looking for Beyond Salary

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    Xavi Martínez Salcedo & Delfina StabileTalent Acquisition leads
  • How Top Tech Talent’s Values Have Shifted Post-Pandemic

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    Sarah VedasDirector of Employer Brand, Advocacy, and Social Marketing
  • How PepsiCo Uses Data to Evolve Its Employer Brand

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    Shana AndrewsSenior Manager of Global Employer Brand
  • How Large, Global Brands Challenge Assumptions with Employer Branding

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    Lisa MacNeillGlobal Employer Branding Manager
  • How to Make the Case for Employer Branding to Stakeholders

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    Sandra PetscharGlobal Talent Marketing & Employer Branding Manager
  • How to Build a Global Employer Branding Team from Scratch

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    Stefanie DrerupHead of Strategic Talent Ecosystem Development and Employer Branding
  • How to Start Building Your Remote Employer Brand

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    Hannah FleishmanSenior Manager of Employer Brand
  • Why Activision Blizzard Manages 3 Employer Brands with 3 EVPs

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    Alex HornerGlobal Head of Talent Attraction
  • 4 Major Obstacles Today’s Employer Brand Teams Face

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    Erin MaxinGlobal Employer Brand Leader
  • The Principles of Employer Brand Leadership

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    Sean BestorTeam Lead of Global Employer Brand Marketing
  • How to Set Goals for Your EVP

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    Anne HurleyDirector of Talent Branding
  • Attracting Bold Talent to an Adventurous Workplace

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    Thea NealTalent Marketing Manager
  • How Sanofi Built the 'Sanofi Feeling' with 5,000 Employee Advocates

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    Anne Adam & Maria ViolaEmployer Brand team
  • How Mars, Inc Uses the Employer Brand Index

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    Marie CodetGlobal Employer Reputation Manager
  • What Google’s Employer Brand Strategy Can Teach Us

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    Mary StreetzelHead of Employer Brand
  • How Mondelēz Attracts Makers and Bakers with a Strong EVP

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    Jennifer CandeeGlobal Head of Talent Acquisition and Employer Brand
  • How to Upskill Talent Acquisition to Amplify Your Employer Brand

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    Carolina GuillenHead of Global Talent Marketing and Engagement
  • How a Software Company Becomes a Great Place to Work

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    Price PeacockGlobal Employment Brand Manager
  • Why KPIs Are Critical to Employer Branding

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    Liz DuDirector of Employer Brand and Talent Marketing
  • How an Experience Management Company Approaches its Employee Experience

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    Nicole ParishGlobal Talent Attraction Manager
  • How Chewy's Employer Brand Strategy is Based on Exceptional Culture

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    Kara HendrickSenior Employer Brand Manager
  • How a Unique Onboarding Process Activates Twilio’s Core Values

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    Stephanie AlofojeDirector of Global Employer Brand and Recruitment Marketing
  • How Thermo Fisher Scientific Measures the Impact of Employer Branding

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    Kenty BrumantSenior Manager of Talent Attraction and Employer Brand
  • How the Employer Brand Index Helps Experian Measure ROI on Talent Attraction

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    Doug KelsallGlobal Recruitment Marketer and Branding Director
  • How to Attract the Eyes of Tech Talent

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    Liz Gelb-O'ConnorVP/Global Head of Employer Brand and Marketing
  • Why Your People Are Your Brand in B2B

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    Debbie CeladoGlobal Head of Talent Marketing
  • How an EVP Can Be Aspirational for Your Organization

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    Malliga RajkumarSenior Director of HR and Talent Branding Lead
  • A Distributed, Embedded Approach to Employer Brand

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    Cristal MikenasGlobal Employer Branding Lead
  • How Employer Brand Leaders Can Grow Brand Awareness

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    Ashley CheretesHead of Marketing, Talent Acquisition
  • When Human Progress Is the Center of Your Employer Brand

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    Chris DinwiddyGlobal Head of Employer Brand and Social Media Recruitment
  • How Frontline Candidates’ Expectations Have Changed Post-COVID

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    Briana GosselinEmployment Brand Manager
  • What Employee-Generated Content Does to Your Employer Brand

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    Dani KaufmanManager of Employer Brand and Recruitment Marketing
  • How to Get Leadership to Buy Into an EVP Strategy

    Read The Article
    Neil Daly
  • How to Make People See Themselves in Your Employer Brand Storytelling

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    Neil DalyGlobal Head of Employer Brand & HR Communications
  • How Social Listening Helped Mars, Inc. Evaluate Its EVP

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    Chris WoodsEmployer Reputation and Recruitment Marketing Manager
  • An EVP with Purposeful Work at Its Core

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    Catherine AdenleDirector of Global Employer Brand
  • Why DE&I Starts with Your Team

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    Julie WolfVP and Employer Brand Lead
  • How Employer Brand and Inclusion Go Hand in Hand

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    Natalie BodusSenior Director of Inclusion and Diversity and Employer Brand
  • Employer Branding with a Sales Mentality

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    Kellie BuckleyHead of Employer Brand and Employee Experience
  • How to Combine Marketing, Branding, and Employee Messaging

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    Elena Aylott & Jenny AnderssonEmployee Experience and Internal Comms leads
  • How One B2C Organization Revamped its Approach to Recruiting

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    Katja WohlwendEmployer Branding Manager
  • What Newsworthy Change Does to Employer Brand Visibility

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    Heidi MyersDirector of Global Talent Acquisition
  • How Cox Enterprises Built a Brand Advocacy Program

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    Briana DaughertyEmployment Brand Specialist
  • What Employer Brand Leadership Looks Like in Tech

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    Marilyn YeeSenior Manager of Global Employer Branding and People Communications
  • A Small Firm’s Guide to Building Employer Brand

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    Aaron KraljevGVP Talent Acquisition and Employer Brand
  • Why Employee Advocacy Is More Important Than Ever in a Post-Pandemic World

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    Erika CoteGlobal Employer Brand Partner
  • Why Social Impact and Business Impact Go Hand in Hand

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    Olivia KhaliliVP of Global Social Impact and Philanthropy
  • The Keys to a Great Employer Branding Content Team

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    Anthony JonesDirector of Talent Brand & Employee Experience
  • A 90-Year-Old Multinational Business with a New EVP

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    Allison KruseHead of Global Employer Brand
  • How Internal Mobility Creates a Strong Employer Value Proposition

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    Kristin McMillenVP of Employer Brand Marketing
  • 3 Keys to Brand Consistency and a Unified Employer Brand

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    Kirsten BethmannGlobal Employer Reputation Lead
  • The 3-Step Process for Building an EVP

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    Kayla BranhamMarketing Manager of Talent Acquisition
  • What’s Your Employer Brand’s Je Ne Sais Quoi?

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    Jonathan HehirGlobal People Marketing Manager
  • How to Launch an EVP for Eight Brands Simultaneously

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    Shelley JeffcoatDirector for Employer Brand
  • How KinderCare Education Attracts Teaching Talent

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    Derek JohnsonTalent Attraction Manager
  • How to Enter a New Talent Market (Using a Recruitment Marketing Strategy)

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    Chris FitznerRecruitment Marketing Strategist
  • How to Apply Design Thinking to Employer Brand

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    Thomas ReneauEmployer Brand Specialist
  • Designing the Total Employee Journey

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    Kristi RainesGlobal Lead for Employee Experience
  • Why Smart Employers Are Targeting Passive Candidates

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    Kelly CruseVP of HR and Chief Diversity Officer
  • How Cone Health Attracts Talent with a Culture-Driven EVP

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    Tammy MyrickDirector of Marketing, People, and Culture
  • Employer Brand Management Amid Global Change, with Simon Barrow

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    Simon Barrow
  • 5 Traits That Define the Employer Brand of Salesforce

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    Chrissy ThornhillGlobal Senior Manager of Employer Brand and Recruitment
  • 4 Common Employer Brand Challenges (and How This Credit Bureau Tackled Them)

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    Lena LotseyGlobal Employer Brand Director
  • What Happens When You Integrate Employer Brand with Diversity & Inclusion

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    Zakiya NashidEmployer Brand Lead
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