How Unilever Developed a New EVP and Employer Brand

Unilever is a global company selling fast-moving consumer goods, whose purpose it is to make sustainable living commonplace. You will recognize consumer brands such as Axe/Lynx, Ben & Jerry's, Dermalogica, Dollar Shave Club, Dove, Hellmann's, Knorr, Lipton, and Magnum. But what...

The Employer Brand of Defense & Aerospace Giant Lockheed Martin

This week, we’re chatting with an American global aerospace, defense, security, and advanced technologies company with worldwide interests. Charlotte Jones leads Talent Attraction and Employee Engagement Strategies at Lockheed Martin, a leading technology innovation company. Headquartered in Bethesda, Lockheed Martin...

Bringing Recruitment and Marketing Together

Why is it essential to bring recruitment and marketing together? To lead the future of talent acquisition. We're with Lori Sylvia, the Founder & CEO of Rally Recruitment Marketing, who runs a new online community forum where the best ideas...

How Groupon Does Employer Branding

We're with a Chicago-based tech company that has been through the peaks and troughs of business and now competing for the best talent with the likes of Google, Amazon, Facebook. James Ellis is the Global Head of Employment Brand at...

Why Good Recruitment Marketing Starts with Listening

Where do you start with recruitment marketing? According to Three Ears Media's Katrina Kibben, effective recruitment marketing always begins with listening. In this episode, Katrina shares her take on employer brand vs. recruitment marketing, best practice in recruitment communications, tips & tricks around...

How Dell Manages a Global Employer Brand Function

Jennifer Newbill is the Director Global Employment Brand at Dell, and has a relentless focus on consistent candidate experience and engagement, including: employment brand design and asset creation, vendor management, global recruiting tools and optimization, social strategy and measurement of...

Maximizing Employer Branding for Small & Medium-sized Companies

For over a decade, Brad Owens helped Fortune 500 companies (including Coca-Cola, Home Depot, Nationwide and many others) attract and hire talent at all levels of their organizations. In this episode, we'll learn how Brad Owens uses his experience to...

Diversity & Inclusion at 10 Top Tech Companies

If you were to pick out one industry where the need for diversity and inclusiveness is most prevalent, most of you would say the tech industry. Over the past few years, we have seen plenty of diversity issues arising in...

Fly Away with American Airlines’ Employer Brand

After the acquisition of US Airways, American Airlines has been making significant changes with the vision of restoring American as the greatest airline in the world. How are they doing that? With their people. Carrie Corbin's role is to build...

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