How Hays Became the No. 1 Staffing Agency on LinkedIn

  Hays-an svejsan. Being engaging on social is hard when you're in the recruitment business. Candidates are only really interested in hearing from you when you have the right role for them. So how can you make sure to stay...

5 Steps to Engaging with Millennial Talent

Millennials. Some of us market to them. Some of us recruit them. One of us says they don't exist. That one person is Brenda Wong of Debut. I recently had a chat with Brenda after she delivered a great talk...

The 5 Types of Content that Get Both Links and Shares

  Some content gets hundreds of shares but never gets picked up by Google. Other content will be ranked well in searches but rarely appears on social. What's the magic behind creating content that gets both shares and backlinks? I've...

Pre-Suasion: A Marketer’s Way to Influence, with Dr. Robert Cialdini

Marketing. It’s the art of influencing, persuading and gently nudging people towards your product or services. To learn the science behind it, I’ve had a chat with the grand master of influence and persuasion - Dr. Robert Cialdini. Have a...

The Gradual Decline of Twitter

Twitter, the social network that offers real-time updates and requires brevity, is no longer growing. How did this happen and what should Twitter do to get back on even keel? I’ve spoken to James Tozer of The Economist to get the...

How Enterprise Rent-A-Car Drives Employer Brand

When you rent a car, do you think about the brand that provides it to you? Or do you just go for which ever desk has a decent car within your price range? Imagine if you're considering working for a...

Employee Advocacy: It’s a Methodology, not a Tool

  Employee advocacy isn’t a tool, it’s a methodology. You what now? To understand more, I’ve spoken to Elizabeth Jurewicz of the the managed cloud computing company that is Rackspace. Have a listen on iTunes, Soundcloud or keep reading for a...

How to Use Slack for Recruiting

Slack. Do you use it? A great way of making people communicate within organizations. But did you realize it can also be used for recruiting? I’ve spoken to our great buddy Angela Bortolussi to get the scoop. Listen and subscribe...

How HSBC Banks on Employee Advocacy

Banking. Probably not the first industry you think of when discussing employee advocacy. How can a bank use workforce marketing at scale? I’ve spoken to Camila Romuld of HSBC to find out more. Listen and/or read below and be sure...

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