DATA-DRIVEN ACTIVATION
Reach the right talent in the right channels.
INACTIVE = IRRELEVANT
Data-driven activation brings your EVP to life. Whether you’re looking to diversify, fill a tech or STEM need, or you’re trying to get more public awareness of your employer brand, we take the guesswork out of activation.
Because employer branding is not the same as product branding, we draw on the data from your EVP and EBI to determine the right message and channel to reach the right talent.
43%
Lower cost-per-hire
2x
Number of applications to hard-to-fill jobs
21
Languages
28%
Average improvement on CTR
EMPLOYER BRANDING
NEVER STANDS STILL
Activation is a response to real data. We track the 16 attributes of employer brand and analyze what you are talking about, what you need to talk about, and when you should stop talking. We can then measure the impact on your employer brand and optimize your campaign.
About the 16 attributes
CASE STUDIES
These case studies explore how data-driven activation brings your EVP to life.
EXPLORE MORE
CASE STUDIES
These case studies explore how data-driven activation brings your EVP to life.
REAL DATA, REAL RESPONSES
-
Attract the
Whether your needs are tech, STEM, or diversity related, we speak to the right people on the channels they frequent.
Right Talent -
Unified
Get your company on the same narrative, from the job description to the onboarding package.
Messaging -
Marketing
A lot that goes into a creative campaign. We bring those skills to the employer branding space.
Discipline -
Brand
Competing against the best brands is difficult. We shift perceptions and get your name to the right people.
Awareness -
Activation
Understand what areas of your employer brand you should be activating online and how you should do it.
Analysis
TOM LUESLEY
Director of Talent
FOX Bet’s Experience
As part of our rapid business growth, we recently expanded our hub in the UK where we quickly needed to staff up with a focus on tech roles, and our new venture with FOX Bet in the US with a focus on marketing roles.
We engaged Link Humans who have proved to be an indispensable partner for activating our employer brand to attract the right talent. We have seen excellent results; our application levels have doubled, crucially with the same quality of candidates.
Working with the team at Link Humans is a pleasure and they have a real can-do attitude to service.
FIND OUT MORE:
FOX BET CASE STUDY
EMPLOYER BRAND INSIGHTS
Want to learn more about how to optimize your employer brand?These three areas are where we publish some of our best ideas, research, interviews and case studies.
Employer Brand Research
We're always trying to learn something new. Our website is where you can find the latest in our research and case studies on how we helped clients with their brands. MOST RECENT RESEARCHThe Employer Branding Podcast
Employer branding strategies from the top companies in the world. Our CEO, Jörgen Sundberg, hosts this weekly podcast on what can work for your company. LISTEN TO PODCAST EPISODESUndercover
Recruiter
Over 450,000 talent acquisition, recruiting and HR professionals read this blog. TA is the heart of the blog and it offers clear insight into how recruitment really works.
GO TO UNDERCOVER RECRUITER
Ready to Activate Your Employer Brand?
EMPLOYER BRAND INSIGHTS
If you, just like us, have a curious mind and want to learn as much as possible about employer branding you’ve come to the right place. This is where we publish our best ideas, research, interviews and case studies to inspire practitioners just like you.
Why KPIs Are Critical to Employer Branding
When you’re building an employer brand, you face a number of hurdles. It can be difficult to delineate between what is and is not your job. Your role may sit anywhere between corporate marketing, internal communications, and corporate branding. No...
How One B2C Organization Revamped its Approach to Recruiting
Like many businesses, Swisscom was trying to hire IT and engineering talent. However, in a tight jobs market, the telecommunications organization struggled to compete against top tech companies. “We are mainly associated with being a government company and with our...